Article marketing is the process of writing and publishing online articles with the aim of increasing the credibility of your business, by positioning you as an expert in your field, as well as improving its search engine visibility.

As with any other advertising campaign, if you choose to use this approach it is essential to have a good marketing strategy in place. You need to take into account your objectives in using articles to market your business, decide who will actually write the articles, develop an effective resource box to disseminate your information and plan where to place the articles once they are written.

Continue Reading: A Good Article Marketing Strategy

Internet marketing can attract more people to your website, increase customers for your business, and enhance branding of your company and products. If you are just beginning your online marketing strategy the top 10 list below will get you started on a plan that has worked for many.

Continue Reading: Top 10 Internet Marketing Strategies

PotPieGirl.com

I came across Pot Pie Girl (Jennifer Ledbetter) because she is a member of Wealthy Affiliate. She’s been known to help out people in and out of Wealthy Affiliate. She started out with Internet marketing using free blogs like Squidoo and EzineArticles. Now she has hundreds of campaigns that earns her a 6-figure income. She outlines how she works on her campaigns with her One-Week Marketing Action Plan.

AndrewHansen.name

I got to Andrew’s website by following a link from Jennifer’s blog. Andrew has a free report on how to generate traffic to your website and another free report on how to cut the crap in Internet marketing. Both of these reports are very informative and will beat out any guru e-books that are just out there to suck your money.

KarmicConsulting.net

Karmic Consulting is managed by Ian Hollander and I think I also found this blog from Pot Pie Girl. I learned a lot from his free report about how to maximize the potential of article marketing.

EZ-OnlineMoney.com/blog/

This blog is owned by Josh Spaulding. He’s also an expert article marketer offering valuable tips and advice on how to approach Internet marketing with ethical techniques. I love his post on how it almost took him 3 years to really make it with Internet marketing.

One thing that I love from these blogs is how they shared their failures and how they gave advice to move on and keep on pushing for your dreams.

There are a lot of ways to get traffic to a website but in this article we’re going to focus on using my favorite method of generating highly targeted traffic using the power of article marketing.

Article marketing is where you write articles and submit them to free article directories. The articles must be related to what you’re offering on your website if you’re promoting a product. The goal is to have your articles rank in the first page results of the search engines.

First, you have to research some keywords. It’s very important for you to set this up correctly because all of your efforts will depend entirely on keyword research. If you’re promoting a weight loss product, avoid using broad keywords like body weight loss, easy weight loss, natural weight loss, etc.

It’s going to take you forever to rank for those kinds of keywords and you’ll end up with a reader that is in browsing mode. You want to target readers who are in the buying frame of mind. One tip is to focus on long tail keywords.

Second, after researching your keywords, it’s time to write the articles. Your articles doesn’t have to be like a novel and readers tend to get bored with long winded articles. You can write articles with 250-300 words, provide quality information about the topic then you can do the promotion on your resource box. The resource box will contain links that will lead back to your website.

Money? I have to admit that was my first reason why I jumped into Internet marketing but everything has changed for the better. There’s a lot of talk about money when it comes to setting up an online business.

Every sales letter will promise you a huge sales figure and when you’re starting out, money will be a huge factor. In this article, I’m going to share with you 4 reasons why setting up your online business is all worth it, aside from taking profits.

Time Freedom

This is a sad reality that most people will never experience in their lives. Imagine getting up every morning and having the choice of how you will spend your day. I feel that you shouldn’t be making someone else rich with the expense of your time.

More Time

Imagine not working inside a cubicle for 8 plus hours a day. The things that you can do with your spare time without needing to sell it to a desk job are just unthinkable! Picture yourself being able to pursue the things that you really love to do. Even the wealthiest professionals don’t have the luxury of having more time.

Save Business Costs

Setting up an online business will require little or no capital at all. There are a lot of ways that you can leverage the power of the Internet using free methods. Being an online business owner has a lot of advantages compared to someone who has an offline business.

Helping People

Internet marketing is all about helping people solve their problems. That’s all there is to it. It’s about establishing a relationship and providing quality support to those who need a solution to fix their problems.

I don’t have a job right now and I don’t have any plans of looking for one because I’m already starting my own online business. Even when I was working, I would imagine a time when I would have the freedom to do my number one passion which is to play drums professionally.

Now try to imagine where you have the complete freedom of your time. You can spend more quality time with your family and be able to do the things you love to do. You don’t have to worry about your boss looking over your shoulder. You can start living again!

Build Your Business With Little or No Capital

I wanted to build my own business but I don’t have a huge capital to invest in it because all I knew back then was the traditional offline way of starting a business.

We are lucky because of the technology we have today. Do you have any idea how many customers you can reach just by having a computer and an Internet connection?

How do you start? Simple, you build your business using the power of the Internet! There are millions of people going online to find a solution for their problems. You can build a very profitable business even if you just reached out to 1% of the people who are looking for a guide on how to lose weight.

This business will not require any huge overhead costs, no inventories to manage, no additional laborers but it will require some research and dedicated learning on how to piece everything together.

If you’ve been around around the Internet marketing scene for some time now, most of the time you’ll be familiar with Travis Sago. Travis published a money making method called the “Bum Marketing Method” also known as article marketing.

When you’re starting out trying to make money online, it can be frustrating most of the time especially if you’re the only one who’s doing it. You don’t really have an idea if you’re going in the right direction. At least that’s the way I felt when I started and I even gave up at one point.

The learning materials inside Wealthy Affiliate are top-notch but there’s nothing that will compare when a group of people will reach out and help you when times are tough.

Travis Sago is one of those marketers that helped out beginners and veteran marketers inside Wealthy Affiliate.

Been At It For 6 Months Today

A post from a member who haven’t had any sale after 6 months. This guy is really frustrated because he’s been trying out so many methods on how to make money online. He’s doing some article marketing, PPC campaigns, blogging, etc.

Basically what happened next is that Travis replied to this member and helped him out. They were exchanging threads along with the other members and after two years, I’m happy to report that eventually the member has made it.

This is one of the most inspirational threads I’ve seen inside Wealthy Affiliate. Travis has a number of posts which talks about business advice, how to research your market, how to find profitable niches, etc.

You can take away all the learning materials inside Wealthy Affiliate and I will still continue to pay the dirt cheap subscription fee because of the support I can get inside the WA forum.

Simple! You can get rich quick with Internet marketing if someone will give you a website that’s already making a huge amount of money online.

If you’re thinking about entering the field of Internet marketing then let me tell you one thing:

Internet marketing is not about how to get rich quick. Most people would like to think that there’s get rich quick schemes but the truth is there’s a ton of work involved.

The issue is that most get rich schemes will not work for everyone because some people handled the ‘get rich quick’ schemes to work for them. Few people have made lots of money in a short period of time. Maybe because of their situation, their timing, their own personality, but these factors will not always be for everyone.

Internet marketing is a real business. It’s about opportunity and providing a low barrier of entry. Internet marketing allows us to promote and sell goods that have no physical restrictions. There’s no need to own your product, no overhead costs, no materials to buy, no inventory to manage, etc.

I suggest that you do a little research should you decide to start an Internet marketing business. Even if you have some money to spare and hire someone to do the work for you, you still need to understand the basic concepts behind what’s going on so you won’t be taken advantage of.

Anyone can start an Internet marketing business but it’s not for everyone because only a few people will really put in the time and effort to make it work for them.

There are some strategies that I’ve used to promote ClickBank products but if you’re just starting out, the best way to start out is to use free marketing methods to reap all the huge profits.

In order to learn how this free methods works, you should be familiar with a few things, and those few techniques are:

• Article marketing
• Effective keyword research
• Search Engine Optimization (SEO)

Having a basic knowledge of these three techniques would get your promotions in front of a hungry crowd searching for a solution to their needs.

Step 1 – Landing Page

Create a landing page for the product that you want to promote. There are lots of free websites you can use like Squidoo, Weebly, Blogger, etc. Provide an honest review and don’t forget to list down the benefits (not features) of the product.

Carefully place call to action buttons embedded with your affiliate links but make sure not to place too many links because your landing page will look spammy.

Step 2 – Keyword Research

Go to Google’s keyword tool and get some keyword ideas based on the product that you’re promoting. Put yourself in the shoes of your potential customer and think of the keywords that they might enter when trying to find a solution to their problems. The key here is to target customers that are in the late stages of the buying cycle.

Step 3 – Write Articles

You now have to write articles based on your keywords and submit your articles in article directories like EzineArticles. Give readers quality information like tips and how-to articles. The only time you would promote a product is in the resource box of the article. The resource box will contain the link that will lead them directly to your product’s landing page.

All traffic is not equal.

1000 people coming to your website from your Facebook profile, isn’t the same as 1000 people coming to your website having searched for a solution to a problem or desire they have, and choosing your website as the answer for their needs.

There are a lot of ways to build website traffic, and no strategy alone should be used in isolation. You have to test different techniques of building website traffic and determine which will bring you the biggest returns. In this article we’re going to discuss 2 ways to build traffic.

Article Marketing

This is perhaps the most common free traffic building technique that many people are taking advantage of because it’s very easy to start with article marketing. You basically have to write articles about different topics. If you have a web design company, you can write about web design related topics in order to get targeted traffic to your website.

Please note that there are specific keywords that you need to pay attention when writing your articles so it will be displayed in the search engines naturally. After your articles are listed in the search engines, you can drive targeted traffic to your website for free!

Pay-Per-Click

PPC advertising is one of the most common form of paid marketing. You only pay when someone clicks your ads. It’s the most fastest, most reliable traffic building strategy you can use if you want consistent results.

PPC is not advisable for beginners though. I’ve seen a lot of people burn hundreds of dollars in just a couple of days with PPC. The key to being successful in PPC is to make sure that your expenses are less than your revenue.